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Hit Colombia
The hotel event with the greatest impact
Home Products HIT Colombia
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HIT'24 | HOTELS. INSIGHTS. TECHNOLOGY

Our first Roadshow in Colombia! Under the motto HIT'24 we organized the Free Training Days exclusively for Hoteliers, together with Duetto and SiteMinder.

A tour of Bogotá, Cartagena and Medellín , which will be three perfect opportunities to learn about the main hotel technology trends that this year has in store for us from the hand of authentic leaders in the sector.
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PARATY TECH: 360º Technological services for hotels

From the booking engine, to digital marketing, through revenue management tools, the design of your official website and the management of your metasearch engines. As technology partners, our responsibility goes far beyond providing you with technology.
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DUETTO: Optimize every booking opportunity

Duetto offers a suite of cloud-native SaaS applications for hospitality businesses to optimize every booking opportunity and drive greater revenue impact. The unique combination of hospitality experience and technological leadership drives Duetto to seek innovative solutions to the sector's challenges.
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SITE MINDER: Software platform

SiteMinder is a software platform that unlocks the full revenue potential of your hotel, from channel management to intelligent rate management or integrations, it is the leading hotel commerce support in the world.
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Frequent asked questions

  • Is the event free?
    Yes, all costs are borne by the organizers. This is an exclusive event for hoteliers.
  • How can I register?
    You can purchase your ticket through the Eventbrite registration link. The only essential requirement is that you use the accommodation's corporate email. Emails such as Gmail, Hotmail, Yahoo, etc. will not be accepted.
  • Is the capacity limited?
    Yes. It will be completed in strict order of registration.
  • Will the event be recorded?
    No. This is a purely in-person event and the contents will not be shared after it.

100% in-house technology

Pioneering technology developed entirely in-house.

We are hoteliers

We speak the same language because we are hotel experts, just like you.

Always available

We are available for you 365 days a year. Your problems are our problems.
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Explore the latest Paraty Tech news on our blog
and stay up to date

All the activity and day-to-day life at Paraty Tech, on our blog.
Discover
12/12/2025 Daniel Romero
Key AI concepts every hotelier should know
See more
10/12/2025 Alexandra Canu
Black Friday 2025: Ring2Travel's key role in strategy and results
See more
08/12/2025 Valdas Tverijonas
Black Friday 2025: Data confirms the strength of the direct channel
See more
04/12/2025 Daniel Romero
We unveil the first step of the AI revolution at Paraty Tech
See more
12/11/2025 Abel Velasco
The end of the &num=100 parameter in Google: what it means and how it affects hotels
See more
11/11/2025 Daniel Romero
FOMO, FOMU or FOMA: Where does your company stand in terms of AI implementation?
See more
06/11/2025 Daniel Romero
Ease as a Key Conversion Driver in the Direct Channel: Flexibility, Exclusivity and Variety
See more
04/11/2025 Valdas Tverijonas
The Reinvention of Non-Refundable Rates: Flexibility Without Losing Profitability
See more
28/10/2025 Elena Vela
Get ready for Black Friday 2025 with the interactive checklist
See more

Request a demo

Do you need more information, have questions, or want to see any of our products in action? Get in touch with us and tell us more.
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  • Solutions
  • Products
  • Company
  • Events
  • Blog
  • Contact
Online Direct Channel
  • Booking Engine
  • Website Design
  • Hotel + Flight
  • Online Payments
  • Web Chat
Voice Channel
  • Call Center
  • Quotes
  • Outbound Campaigns
  • Smart Reception
Digital Marketing
  • Programmatic
  • Metasearch Engines
  • SEM & Paid Social
  • SEO & GEO
  • Email Marketing
  • Social Networks
Revenue Management
  • Price Intelligence
  • Price Comparison
  • Price Matcher
  • Conversion
Other Solutions
  • Business Intelligence
  • Loyalty
  • Artificial Intelligence
a blue circle with a white number 2 inside of it . Paraty AI Suite
a calendar icon with a check mark on it in a blue circle . Paraty AI Bookings
a magnifying glass with a euro sign on it in a blue circle . Price Seeker AInsights
two speech bubbles are in a blue circle . Paraty Digital Suite
a blue circle with a white phone icon inside of it . Call Seeker
All products
Get to know us
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Contact us and start increasing your direct sales today
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