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Hotel Digital Marketing
Let's create your digital marketing strategy together
Home Products Digital Marketing
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WE IMPROVE THE ONLINE VISIBILITY OF YOUR HOTEL AND INCREASE DIRECT SALES

We specialize in designing campaigns with the goal of improving conversions. From metasearch, Google Ads, and SEO campaigns to comprehensive website optimization.

We work with a clear objective: to maximize direct bookings and ensure that each room in your hotel is always occupied.
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SPECIALISTS In the hotel sector and digital marketing

We are a team with 15 years of experience working with hotels of all sizes.

Expert consultants: We integrate your digital marketing strategy with hotel distribution to maximize direct bookings.

Agility: We implement developments quickly and make continuous improvements to keep your hotel at the forefront.

Personalized service: We work closely with you to ensure optimal results and shared success in each project.
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SPECIALISTS In the hotel sector and digital marketing

Competition is fierce, but with our Metasearch expertise, we can help you stand out. Increase your direct bookings, reduce your dependence on OTAs and improve your profitability.

Our approach to metasearch ensures that travelers find your hotel first and book directly on your site.
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METASEARCH ENGINE MANAGEMENT Increase visibility and direct bookings

We optimize and manage campaigns on the main metasearch platforms such as Google Hotel Ads, TripAdvisor, Trivago, Kayak and Skyscanner, so that your hotel stands out in travelers' searches:

Metasearch engine optimization: We ensure that your hotel appears in the top positions, with the most competitive rates and updated availability.
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SEO We improve the visibility of your hotel

We optimize your website to attract more direct bookings with specific SEO strategies for hotels:

  • On-Page and technical optimization
  • Content creation
  • Research and proposal of keywords

  • With our SEO, you will achieve greater visibility and more direct bookings, reducing your dependence on OTAs.
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    PERSONALIZED ADS CAMPAIGNS Increase your reservations

    We manage campaigns on Google Ads, Meta (Facebook and Instagram), TikTok and programmatic advertising, focused on increasing your visibility and attracting your ideal audience:

  • Google Ads and Social Ads: We create and optimize campaigns on the main platforms to attract customers when they are looking for accommodation.
  • Programmatic advertising and retargeting: We use advanced technology to place ads on relevant sites, maximizing reach.

  • With our Ads campaigns, you will get more qualified traffic and more conversions, directly impacting your reservations.
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    GROWTH & ANALYTICS We help you grow

  • Influencers & Affiliation: We partner with influencers and affiliates to increase reach and attract new guests.
  • Marketing automation: We automate campaigns to improve efficiency and personalization.
  • Web Analytics and GTM: We monitor your website's performance with Google Tag Manager for data-driven decisions.
  • A/B and CRO testing: We run tests to maximize conversions and optimize results.
  • More than 3000 hotels already trust us

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    Explore our blog
    The latest news from Paraty Tech

    Articles, use cases, white papers, news, success stories, updates… All the activity and daily life of Paraty Tech, in our blog. Stay informed!
    Discover
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    • Products
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    a calendar icon with a check mark on it in a blue circle . Booking Engine
    a magnifying glass with a euro sign on it in a blue circle . Price Seeker
    a blue circle with a white phone icon inside of it . Call Seeker
    a blue circle with a white number 2 inside of it . Ring2Travel
    two speech bubbles are in a blue circle . Digital Marketing
    two speech bubbles are in a blue circle . Paraty e-Payments
    See all products
    Price comparison
    • Price Seeker
    • Rate Check
    • Parity Maker
    Call Center
    • Call Seeker
    • Ring2Travel
    Direct channel
    • Booking Engine
    • Web Design
    • Digital Marketing
    • Paraty Goals
    Solutions for reservations
    • Rescue Seeker
    • Paraty Boosters
    • Paraty e-Payments
    Other solutions
    • Paraty Loyalty
    Get to know us
    Events
    RSC
    Partners and Integrations
    Contact us and start increasing your direct sales today
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